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Mobile First Index: What You Need to Know

You are probably aware that Google has already started working on mobile first index. If this is something you haven’t heard of, realize that mobile version websites will be given preference as compared to their desktop counterparts by Google when it comes to ranking signals. This is an approach that was in no way shocking for the reason that the better part of users on Google has a preference for doing searches courtesy of their mobile devices in comparison to desktops. This goes to say that your roofing website needs to incorporate this new algorithm if it is to remain relevant. Though most of your clientele are not fond of using mobile devices, mobile first index is still a must-have in light of the fact that it entails suitable SEO practices. Discussed in the article below are tips that will ensure that your website is prepared for the change.

It goes without saying that most people will smile as a Cheshire cat when a webpage loads in a jiffy. It would thus be prudent to ensure that your website is considerate of this because it is helpful in terms of mobile ranking and you will be glad to know there are a number of things you can do to make this a reality. Images ought to be optimized so as to become smaller in light of the fact that large images are known to slow down the loading. Unnecessary characters in the code ought to be done away with but this has to be done in a manner that functionality is in no way affected. Browser caching is something you can leverage on since they store resource files from website that can be used to make the experience quicker. Redirects will along the same lines slow down things for the reason that reloading of the webpage will take place every now and then.

Blocking of elements such as JavaScript on mobile devices in the past was helpful since they used to cause drag. Things have however changed with the advent of the smartphone that is now equipped to handle such. There are even some that are superior to computers meaning there is no need to block the likes of JavaScript. Bear in mind that smartphone Googlebots can process the images as well as categorize them meaning it would be advantageous if they were included.

Lead generation is an important component but pop-ups are a sure fire way of interfering with this. The frustration that pop-ups place on your user is immense and this causes decreased rankings due to high bounce rate. A prudent thing to do would be keeping pop-ups away from your mobile site.